With the ushering in of AI and a new era of creativity, the need for ad agencies to evolve has never been greater. Speed to market, ability to scale, and ever more efficient and cost-effective solutions have given rise to new ways of working. It’s a constant of change that’s equal parts exciting and unnerving.

And though the specter of automation and consolidation with the era of AI looms high, one thing remains constant:

The need for big ideas, and the curious, restless minds that conceive them, is critical to success.

For 20+ years, I’ve helped guide agencies, brands, and teams to deliver culture-shaping work that moves the needle for Fortune 500 brands. I'm keenly aware of how the industry is evolving to adopt new technologies for solving human-centered problems through design thinking. Whether it’s work I’m creating, or it’s a team I’m leading, my goal is always to turn business challenges into actionable, results-oriented outcomes.

Award-winning digital experiences with Toyota and Southwest. Experiential, strategic and PR initiatives for Walmart, Mattel and AT&T. Real-time content in social channels for Nescafé. My experience across brand, digital, social, experiential and retail commerce have given me an upper hand in navigating change and implementing processes that help the teams I work with thrive.

I’m optimistic about the future of creativity with evolving platforms. I believe in the power of enthusiasm and pushing big ideas. I put considerable energy into leading and inspiring my teams. And I'm relentless when it comes to finding innovative, strategic solutions to the kinds of business problems that keep CMOs up at night. If you'd like to have a coffee or talk about an opportunity, let's chat.

Contact info:

Mark Snow | 949-275-3718 | adwriterx@gmail.com | Linkedin Profile